I have been in marketing and business communications for a long time. I have never seen anything like our current business environment. I have people ask me how they can cut costs without losing momentum. There are the typical answers anyone can give, “Use webinars”, “Visit more than one customer in a city”, “Use the [...]
It never ceases to amaze me how many different groups or niches there are which can be a great way to sell online greeting cards. I think it is critical that you find a niche market or have a great marketing plan in order to succeed in this business. What do you love to do? [...]
It is really hard when you are in love with your product, know it is the best out there and the “experts” tell you to “step back and research”. Research is the last thing we wanted to do. “Turn it on and people will come” was our thought.
What was the right strategy? What medium was [...]
In my email I often see subject lines like this:
“Fw: Fw: HUGE VIRUS COMING !!!”
And those messages are usually from my Mother In Law.
I open them up, and the message is something like:
> HUGE VIRUS COMING !!!
>
> PLEASE READ & FORWARD !!!
> http://www.snopes.com/computer/virus/postcard.asp
>
> Hi All, I checked with Norton Anti-Virus, and
>
> they are gearing up [...]